NRFB the Hudson's Bay Barbie Doll - Silver Label ModelMuse NRFB - Designer Carlyle Nuera. Hudson's Bay Company, established in 1670, introduces Barbie with a modern Canadian fashion spirit for Fall 2016. The Hudson's Bay® Barbie® is an independent, creative spirit who follows these personal mantras: Strive to better yourself; wear your heart on your sleeve; be kind and be brave; and, most importantly, always seek adventure! This doll was designed by Carlyle Nuera (the man behind BMR1959) in collaboration with the Hudson's Bay Company Collection Design team. On the Model Muse body ...